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Driving Business Growth Through AI in Email Marketing
Email marketing has proven its worth as a formidable tool in the arsenal of customer relationship management and sales strategies. With the Direct...
Tips on How to Use AI in Business for Success
A recent study by McKinsey highlights a growing trend among small to medium-sized businesses (SMBs): a shift towards an experimental 'test and...
Championing the ‘Challenger Sale’ Mindset: A Guide to Aligning Sales and Marketing Departments
The Challenger Sale methodology, backed by a groundbreaking study involving over 6,000 sales representatives across various industries, has been...